Tuesday, October 30, 2012

Warrior Reborn by Melissa Mayhue ~Review Blitz~

Former special ops agent CHASE NOBLE has been searching his whole life for the place where he belongs. As a descendant of Fae, he senses fate has more in store for him. And he will not rest until he discovers what his true purpose is. When he travels back in time to medieval Scotland, he discovers his mission is to save a beautiful woman—the same woman he is destined to be with.
CHRISTIANA MACDOWYLT possesses the gift of foresight. Prisoner of her evil half brother, Christiana has visions that show her that only one warrior can rescue her—a man she is mysteriously drawn to. The only problem is, he’s in the future. Now she must rely on the magic of a fairy to transport him to the past. And when Christiana finally meets Chase, the sparks between them set off a smoldering desire. But will the magic that brought them together also tear them apart?

~My Thoughts~
I do love my warriors....who am I kidding...I LOVE MEN IN KILTS!

Melissa Mayhue has really stepped up her game with this book. With so much passion and soul....the drama and feelings of each character...every action you forget you're reading a book.

The characters are a blast! Chase is so care free, he is at the point of either it's going to happen or not. So when it does....it's like...yeah right.
In the same sense he's loyal, kind and HOT!

Then you have Christiana making a return appearance (Warrior's Redemption),she is still head strong and thinks of others.

My favorite character has to be Halldor!!!
I swear it's like that man could stay calm through anything and boy could he talk!!! Wholly Boogers!!!
Of course one really needs to ask "Who is Halldor"?

As this story progresses from Chase travelling 700 years back in time in his undies....to Halldor talking his way for Chase and him to serve Torquil to the broken wagon to the night at "My mother's mother" ....it all one big adventure...
Then the tables really start to turn......
Love starts to hit ...knives miss and a head comes off..........
(yes there's more!)

Yet, still at the end I have this need to want to go what? when the heck did he do that....did I miss it...No way really?
Oh Heck when's the next book?

~Buy Your Copy~

~About The Author~

the award-winning author of Thirty Nights with a Highland Husband, Highland Guardian, Soul of a Highlander, A Highlander of Her Own, A Highlander's Destiny, A Highlander's Homecoming, Healing the Highlander , A Highlander's Curse and Warrior’s Redemption. She and her family live in Colorado in the shadow of the beautiful Rocky Mountains with two insanely spoiled dogs, one domineering cat, a turtle with an attitude, and way too many fish in their aquarium.
Don't forget to visit her:


~Special FaceBook Release Day (Oct. 30, 2012) Event~
Click Here

*Disclosure of Material Connection: no payment was received by me in exchange for this review. There was no obligation to write a positive review. All opinions expressed are entirely my own and may not necessarily agree with those of the author, publisher, publicist, or readers of this review. This disclosure is in accordance with the Federal Trade Commission's 16 CFR, Part 255, Guides Concerning Use of Endorsements and Testimonials in Advertising*

Dangerous Embrace by Dana Mason ~Blog Tour and Giveaway~

Romantic Suspense/ Thriller
Title: Dangerous Embrace
Author: Dana Mason

Date to be Published: 10/04/12


Sarah Jennings wants nothing more than a quiet life—alone.
Raised by an eccentric mother, their life on the road only taught her how to run away from hard times. But when she finds herself in an abusive relationship, this lesson serves her well.  

Now, back in her hometown, she's found a place she loves. She’s a first grade teacher, and with few friends and less family around, she has what she wants, a quiet life under the radar where she can be free of her past and live quietly. Finally comfortable in her own skin, she’s settled, and less fearful than she’s ever been in her life.

But it only takes one night and one act of violence for everything to change. Injured and afraid, Sarah wants to run again, but Mark Summors refuses to let her go.

Just when Sarah thinks she can have Mark and the life he promises, her past comes back to haunt her.

Mark Summors was born and raised in Santa Rosa. He married his high school sweetheart and never questioned his life, until he found his wife with another man.

Now divorced, he wants something more. He’s passionate about his job, he wants to protect people, and he devotes his life to it.

This time he’s protecting more than just another client, he’s protecting his future; at least, Sarah Jennings will be his future, once he convinces her she loves him.

~My Thoughts~
What a killer story!
It's starts very strong with one story line that merges into another that completes the whole...awesome.

Sarah is one heck of a chick....she take a lickin' and keeps on tickin'.....LOL
I'm sure the rest of us would totally be down for the count...I would have packed up and left!
 Oh ,but heck no, not Sarah...God is she one stubborn woman!

Mark is such a caring guy...OMG! What a sweetheart....sometimes....to much to believe.

The story is over the top...one attack to another to another....Man oh man.
I was actually wondering towards the end if it was going to be a happy ending or not?!?

~Why To Buy~

~About The Author~

Dana Mason started writing to prove to her computer geek husband and her math & science geek kids that she actually has a brain; it’s just a right functioning brain instead of a left. She’s lived all over the country and uses that experience in her writing and character studies. Her debut novel, Dangerous Embrace, is the first in a contemporary romance series about a group of friends from Northern California who learn just how short life can be when you don’t hold on to what’s important. Second chances don’t come easy…but sometimes love is worth the risk.
When not writing, Dana specializes in professional development and training. She’s also a board member on the local Art's Council and does what she can to support the art community.  
As an avid reader and movie watcher, she always requires a happily ever after ending.

~Where to contact~

~Great Giveaway~
a Rafflecopter giveaway

*Disclosure of Material Connection: no payment was received by me in exchange for this review. There was no obligation to write a positive review. All opinions expressed are entirely my own and may not necessarily agree with those of the author, publisher, publicist, or readers of this review. This disclosure is in accordance with the Federal Trade Commission's 16 CFR, Part 255, Guides Concerning Use of Endorsements and Testimonials in Advertising*

Saturday, October 27, 2012

Improper Relations by Juilana Ross

Dorset, 1858
When Hannah's caught watching her late husband's cousin debauch the maid in the library, she's mortified—but also intrigued. An unpaid companion to his aunt, she's used to being ignored.
The black sheep of the family, Leo has nothing but his good looks and noble birth to recommend him. Hannah ought to be appalled at what she's witnessed, but there's something about Leo that draws her to him.
When Leo claims he can prove that women can feel desire as passionately as men, Hannah is incredulous. Her own experiences have been uninspiring. Yet she can't bring herself to refuse his audacious proposal when he offers to tutor her in the art of lovemaking. As the tantalizing, wicked lessons continue, she begins to fear she's losing not just her inhibitions, but her heart as well. The poorest of relations, she has nothing to offer Leo but herself. Will it be enough when their erotic education ends?

~My Thoughts~

Having read many historical romance stories, I'm so happy to finally have an author step off the train and take a dive right down the alley!

This story is a bit of a comedy for me, seeing as Leo is not afraid to speak about sex and how to properly perform various activities that provide each partner passion.
So many times it's such an unspoken subject.

Poor Hannah...you just can't help but love her character. Her husband dies, leaves her nothing, now she has to be a companion to his aunt.
Then to top it off seeing your "cousin Leo" with the maid....what a turn on!

Of course then there is the lessons.....  :0)
How could such an eager Hannah turn Leo down?!?
I loved how the author progressed the teaching, how each "lesson" went further and they in turn learned more about each other.
Maybe not enough though.....
Status with the Rich means everything even if you're the "Black Sheep" and dear auntie had other plans.

The ending was a rather sweet piece of pie in the face for Leo's family...one of my favorite endings thus far.

A great job on a fun story.

~Where to Buy~

~About The Author~
An editor by profession but an historian by inclination, I have an abiding interest (one might even say obsession) in British social history that first took root when I studied at the University of Oxford.
I now live in Toronto, Canada with my husband, young children, a cat, a dog, and piles of laundry that refuse to fold themselves, no matter how much I glare at them.
In my spare time I like to cook for family and friends, make inroads into my weed patch of a garden, and read e-books (the steamier the better) on my Kobo.
I’m represented by Kevan Lyon of the Marsal Lyon Literary Agency.
~Check Juilana Out On Her Website~

Thank you to NETGALLEY and CARINA PRESS for allowing me a copy of this novella in exchange for an honest review.

*Disclosure of Material Connection: no payment was received by me in exchange for this review. There was no obligation to write a positive review. All opinions expressed are entirely my own and may not necessarily agree with those of the author, publisher, publicist, or readers of this review. This disclosure is in accordance with the Federal Trade Commission's 16 CFR, Part 255, Guides Concerning Use of Endorsements and Testimonials in Advertising*

Friday, October 26, 2012

Shadow Slayer by Laura A. H. Elliot ~Blog Tour~

Title: Shadow Slayer (Book #2 in the Shadow Series)
Author: Laura A. H. Elliott
Date Published: 

Shadows will do anything to become human.
You see their influence everyday.
You say things you don’t mean or do things that aren’t like you.
You look, different.
Friends you’ve known forever suddenly never call.

As a freshman, Roxie just wants to fit in which is impossible because she barely runs into her friends at her huge high school. Adrianne’s disappearance and Hayden’s attention rock Roxie’s world. But nothing rocks it like the most gorgeous guy at school, Drew. And nothing is more important to Roxie than astral projecting back to Planet Popular to solve the mystery of the map. But that changes when Drew invites Roxie to homecoming. Hayden warns her that something’s wrong. Why would a guy like Drew like Roxie anyway? Drew must want something. Hayden’s right. Drew is…different. Planet Popular was just the beginning. Part of a bigger world, the Shadow World. There’s a war brewing between the world of humans and the world of shadows. When the shadow invasion begins at Roxie’s high school, she’ll not only fight for her life but the lives of her family and friends, when she discovers she’s the Shadow Slayer, the one human who can save Earth from the shadow onslaught. But, Roxie can’t even kill a spider. Oh yeah, there’s an evil English teacher, an enchanted play, a sword of Sandonian steel, a homecoming of horrors, and seven magic words too.

~My Thoughts~
I had so much fun reading this story. It was like I was starting high school all over again. 

This story has action, but has romance all bundle so sweetly.
It would seem that Roxie has it all in the beginning, then it all changes.Her friends aren't what they used to be and things just seem different, but the one semi-constant is....Drew 

Roxie is one unique girl, I have to give kudos to her character. I never would have pulled off being a freshman and managed "slayer" too.
She is my favorite by far...the typical teenager in love.

Drew's character is charming and you can tell the author had put more of a mystery about him. He was more old fashion, not your usual sixteen year old, opened car doors even kept up conversations on history. As if that happens now days...LOL

On opening night of the play...... 

The Battle begins and heads roll.......in the end though.......
 an awesome Halloween read....Makes you double check all your friends to ensure they have their shadows...

~Where To Buy~

~About The Author~
I love writing about enchanted road trips, shadow worlds, and alien romance while eating lots of popcorn. I live with my hubby and Oso, our aussie shepherd, in our tree house on the central California coast. After twenty-plus years as a freelance graphic designer/animator with clients including E! Entertainment Television and The Los Angeles Times, I crossed over into the world of publishing non-fiction and followed my heart to the world of fiction.

~Connect With Laura~

~Quick side note for those who haven't read book one.....
13 On Halloween
it's currently FREE 

Wednesday, October 24, 2012

Dead Heat by Lisa Nowak ~Promo~

YA Paranormal
Title:  Dead Heat
Author: Lisa Nowak

Date published:

Alex is a machine whisperer. He can tell what’s wrong with a broken-down car with a touch. But his gift can’t save him from the brutality of his meth-addict father. For two years, Alex experienced kindness through Cole, his mentor. Now Cole’s dead, and the violence in Alex’s life is escalating.

When Cole reappears as a ghost, Alex clings to the tenuous link. Then he learns Cole might’ve sacrificed his chance to cross over. Jade, the first girl to look beyond Alex’s past, assures him Cole can reach the Other Side—if Alex escapes from his dad. But a previous terrifying attempt has convinced Alex it’s impossible. Unless he can find the courage to try, his friend may be earthbound forever.

~Buy Your Copy~

~About the Author~

In addition to being a YA author, Lisa Nowak is a retired amateur stock car racer, an accomplished cat whisperer, and a professional smartass. She writes coming-of-age books about kids in hard luck situations who learn to appreciate their own value after finding mentors who love them for who they are. She enjoys dark chocolate and stout beer and constantly works toward employing wei wu wei in her life, all the while realizing that the struggle itself is an oxymoron.

Lisa has no spare time, but if she did she’d use it to tend to her expansive perennial garden, watch medical dramas, take long walks after dark, and teach her cats to play poker. For those of you who might be wondering, she is not, and has never been, a diaper-wearing astronaut. She lives in Milwaukie, Oregon, with her husband, four feline companions, and two giant sequoias.

~Connect with Lisa~

Blog    Twitter    Facebook    
Subscribe to my newsletter for updates about coming attractions: http://bit.ly/LisaNowakNewsletter

~Awesome Excerpt~
Chapter 2

For a long time, I lay on that wet asphalt, wishing I was dead. It’s like I’m not even here, like the hurt’s so big I disappear in it. Something soft brushes my shoulder, near the base of my neck. Pain knifes through me, and I choke on a sob. Then I feel that touch again. I lurch up off the track to look around. Nothing.
I’m soaked, numb clear through, but the chill don’t do a thing to dull the fire of losing Cole. That wells up so big and powerful, I can’t hold it back. I scream as loud as I can, till I’m still yelling, but no sound comes out.
I can’t do this. No way can I go back to how things were. Didn’t I do all I could to make sure nothing like this would happen? All them lies I told, why couldn’t they keep him safe?
I shove the wet hair from my eyes and go get my bike. I rip out of the parking lot hard and fast, daring the cops to come after me, hoping I skid under the wheels of some car.
I got no idea where I’m going, but I wind up at Ivan’s Automotive, the shop where I work. Soon as I pull into the lot, the answer comes. My bike might not’ve done me in, but I know something that will.
I find a piston in the scrap bin outside and use it to bust the glass in the back door. When I get in, I turn on the office light, but leave the rest of the place dark. Don’t want nobody calling the cops before I finish this.
I pick the ’89 Taurus ’cause emission standards aren’t so strict for a car that old. Once I got the keys, I grab one of the hoses we use to vent exhaust from the shop. I stick one end on the tail pipe and put the key in the ignition so I can roll the window down a little. I snake the other end through till it’s resting on the passenger side floorboards. There’s a big gap, so I find some towels and cram ’em in to stop it up.
When I crank the engine, I have one thought of Momma, but the pain’s so big and deep it chases even that away. I close my eyes. For a second, I wonder if I’ll see Cole, or if it’ll just be over, but either way it don’t matter.
There’s this whir, and all four windows start going down. What the hell? I jab the master control to raise ’em. The second I take my finger off, they head south again. Are you kidding me? Real quick, I roll ’em up, kill the engine, and get out of the car to pull the fuse. Whatever’s going on, them windows can’t work if they don’t have no juice.
I get back in and crank the starter. The engine revs for just a second before it dies. I try again. The car sputters and stalls. One more shot, and this time it won’t run for nothing. Pissed, I twist the key and don’t let go until the starter sucks every bit of life out of the battery.
“Son of a bitch!” I slam my fist against the wheel, beating it again and again. Finally, I got nothing left. A sob grabs my throat and I slump forward, pain crashing down in waves that want to drown me.
Then something touches my shoulder. I jump and swing around. This time I see him, right beside me.
Cole. Only not Cole—he’s sorta sunk down into the seat a little, and the fabric shows right through him.
The shock stops my breath. I stare at him and he stares back, sadder than I ever seen him. That look is so damn Cole it rips a hole in me. I got no doubt that if he could, he’d take every bit of my pain and carry it himself.
When he puts his hand out, I feel that feather touch again.
“I’m sorry, Ace,” he says, “but I can’t let you do this.”

~Hope you enjoyed this promo....
....The book is waiting...~

Tuesday, October 23, 2012

~Spooktacular Giveaway Hop~

Trick or Treat...
Lets hop around and see how many treats we can win!!!!
Thanks to I Am A Reader, Not A Writer and The Diary of a Bookworm we have this HUGE hop full of TREATS!!!

Here you have a chance to win either a $10 Amazon gift card or a Book (up to $10) from the Book Depository.
Winning is really simple....Fill out the rafflecopter and on November 1st, a winner will be chosen.
After you fill out the rafflecopter here make sure you visit the other blogs within the hop...
Complete List Here!
(It's only a finger breaking like 500 blogs or so..... *Evil Laugh*)

Have a great hop and.....
Happy Halloween!

Monday, October 22, 2012

Emily's Trial by Natalie Wright ~Mega Promo Blitz~

YA Paranormal/Fantasy
Title:  Emily's Trial (Akasha Chronicals #2)
Author: Natalie Wright

Date published: Oct 2012

Emily's journey began two years ago when she became a modern Celtic Priestess. Armed with a magic dagger and the powerful golden torc, she was entrusted with sacred magic and ancient wisdom.

But even a Priestess can know desire, feel temptation, and yearn for love. Will passion entice Emily to use the sacred magic in a forbidden way? Can new love take root in a world of nightmares? And will her friendships survive Emily’s Trial?

The Journey Continues . . .

~Where To Buy~

  Amazon    Barnes & Noble    Powell’s     Apple iBookstore    
*At Smashwords you can download the version of your choice – for Kindle, Nook, iTunes, Kobo, Sony, PDF, etc

~About the Author~

Natalie is the author of The Akasha Chronicles, a young adult fantasy trilogy. When not writing, blogging, Facebooking, Tweeting, Wattpadding or eating chocolate, Natalie nurtures her young daughter, feeds her dog too many treats, and can’t resist watching Ancient Aliens, no matter how absurd the show becomes.

Natalie enjoys travel, good wine, and excellent food shared with family and friends. She was raised an Ohio farm girl, now lives in the desert Southwest, and dreams of living in a high rise in a big city.

“Books are my friends, ideas my passion.”

~Connect With Natalie~

~Awesome Book Trailer~

~Sneak Peek Excerpt~

From Ch. 1:

The Apocalypse didn't start with four horsemen, harbingers of the horror to come. It didn't start with a plague, or pestilence, or even zombies rising from the dead.
It came slowly, and without warning. It crept up on people in the shadows, no more than a vague darkness that spread like an unseen cancer.
And it wasn't set into action by a divine hand. A teenage girl was the catalyst for the End Times.
I should know. I'm the one that started it.
I didn't plan to. I didn't want to start the End Times, and I'm not evil.
Madame Wong taught me to tell the truth, and so here it is. I'm the one responsible for the Apocalypse. And this is the story of how I unwittingly unlocked the door to the darkness; of how a Priestess of the Order of Brighid, entrusted with powerful magic that was supposed to be used for the benefit of all humankind, unleashed a force that would destroy it instead.
And it all began with desire.

~Hope You Enjoyed This Promo.....
.....The Book Is Waiting....~

Saturday, October 20, 2012

Dead Memory by Lizzie T. Leaf ~Blog Tour~

Frustrated with her father’s demand she find a mate, Tawny does, but it’s not one that will receive her family’s blessing. Plus, her new love has no memory of his past…even his name.
Discovering an unconscious man who may be vampire, in the neighbor’s yard leads werewolf Tawny Howls down a love path that’s not going to make her father happy. She senses this man is different, but that doesn’t stop her attraction. Werewolves and vampires are traditional enemies, and it doesn’t help when he remembers nothing about his prior life.

Awakening to find a beautiful woman hovering over him, he remembers nothing of his past life. When Tawny decides to call him David, he’s fine with the name and the attention he receives from his nurse. But why does the scent of the prey she hunts excite him more than the food she cooks?

Can the strong attraction between a shifter and a vampire overcome years of distrust for each other’s species? Will the discovery of his true identity ensnare them in a battle that endangers their lives, in an effort to save mankind from Demon rule?

~My Thoughts~
I'm such a sucker for vampires and werewolves, but throw in demons and OMG!

This story is JAMMED PACKED! Everything a reader could possibly want is there. Fighting, breaking and entering, male egos, and of course.. the all telling love scenes.

I swear each tale in this series gets better....by the end everyone is one huge family, that even I want to be apart of (I just have to decide what creature to be...LOL)

This story shows that bonds formed from friendships really do come in handy....you never know when a sword is coming down at your head!

Oh....Most important...
If you see a HOT NAKED GUY in your front yard, always try to help out
(Hey, you never know...maybe a witch sent him there)

Another Great Job Lizzie!
Wonder who and what is coming in the next story!?!

~Buy Your Own Copy~

~About The Author~

Award winning author, Lizzie T. Leaf started life in Kansas, continued her growing in North Carolina, and currently shivers through the winters in Colorado.  She has numerous e-books in varying lengths and her first print book, Struck by Lightning, won dual 2007 Beacon awards, in addition to being a finalist in two other contests.

In addition, Making Christmas, a Christmas Historical novella set during the Civil War won Love Romances Café Best Historical for 2011 and is a finalist in the Aspen Gold for Best Novella.
Beyond Magic, the first book in the Magical Love series won the 2012 Award of Excellence Best Paranormal/Fantasy/Sy-Fi, and is a finalist for Best Paranormal in the Aspen Gold.  Winners are announced in mid to late October.
Since discovering the fun of writing paranormal, she plays with creating vampires, faeries and other immortals. Her current focus is the DEAD series.  Musa Publishing has re-released the first four novellas in the series and DEAD Hot, a new novella, is scheduled to release in October.  Emerging Magic, the second novel in the Magical Love series will also release in late October or early November with Passion in Print Press.
When not creating mischief for paranormal beings, she can be found exploring the other genres she wants to write.  She also serves as the 2012 President for the Heart of Denver Romance Writers.
Lizzie loves to read, spend time with her family and travel with her best friend husband during her free time, on which most of friends ask…“what free time?”

~Connect With Lizzie T. Leaf~


*Disclosure of Material Connection: no payment was received by me in exchange for this review. There was no obligation to write a positive review. All opinions expressed are entirely my own and may not necessarily agree with those of the author, publisher, publicist, or readers of this review. This disclosure is in accordance with the Federal Trade Commission's 16 CFR, Part 255, Guides Concerning Use of Endorsements and Testimonials in Advertising*

Thursday, October 18, 2012

The Three Lost Kids and The Death of The Sugar Fairy by Kimberly Kinrade ~Blog Tour and Giveaway~

Halloween is here and Lexie, Bella and Maddie couldn't be happier. But why does everything feel so different? Fewer houses are decorated and fewer kids are out trick-or-treating. Still, that's not going to stop the three girls from eating as much candy as they can before their parents can stop them, even if that means fighting each other for it.
When they finally discover a haunted house worthy of their favorite holiday, they forget their parents' warnings and go in alone, only to discover that the house really is haunted, and not only that, but they've been transported to a whole different world!
A dying Sugar Fairy in one of the abandoned rooms send them on a quest to find her Sugar Baby and the magic Sugar Flower in order to save her and Halloween. If they fail, Halloween will be gone forever, and they'll never return to their family.
But with Sugar Bug attacks, the Cavity Caves where they must face their deepest fears, and giant gummy bears armed with candy cane swords, the girls aren't sure they'll make it.
Their only chance is to work together, using each of their strengths to help each other. Can they stop fighting over candy long enough? Or will they be trapped in the dying Sugar Land forever?

~My Thoughts~
Totally a fun little story....My daughter was on the edge of her seat waiting to see if the girls would make it through the forest to save the Sugar Baby.

The girls at first seem like they'll fight through the entire night and the fate of the Sugar Fairy will be lost. Yet, after the attack of the Sugar Bugs and the nightmares from the Cavity Caves they are thinking twice about their love of each other.
Soon they are working together to save the Sugar Baby and her mother. 

 I have to admit although they were evil....the thought of giant Gummy Bears was pretty AWESOME!!! I would so love a guardian Gummy Bear with a candy cane sword..No one would mess with me, I think even the mailman  would be afraid to visit...LOL

Ingenious story telling, with relate-able characters, younger readers are sure to love. Heck even this older reader loves them.
All I can say is keep the adventures coming.....They are AMAZING!

~Get Your Own Copy~

~About the Author~

Kimberly Kinrade Headshot

Kimberly Kinrade was born with ink in her veins and magic in her heart. She writes fantasy and paranormal stories for children, YA and adults and still believes in magic worlds. Check out her YA paranormal novels Forbidden Mind and Forbidden Fire and her illustrated children's fantasy chapter books Lexie World, and Bella World, all on Amazon.

She lives with her three little girls who think they're ninja princesses with super powers, her two dogs who think they're humans and her husband, also known as the sexy Russian Prince, who is the love of her life and writing partner.

For a list of her books, check out: http://Amazon.com/author/kimberlykinrade
For a fun fan experience, join the team at I.P.I. at
For kids and parents of young kids, join the Lost Kids at

~Connect with Kimberly Kinrade~

~Awesome Giveaway~

*Disclosure of Material Connection: no payment was received by me in exchange for this review. There was no obligation to write a positive review. All opinions expressed are entirely my own and may not necessarily agree with those of the author, publisher, publicist, or readers of this review. This disclosure is in accordance with the Federal Trade Commission's 16 CFR, Part 255, Guides Concerning Use of Endorsements and Testimonials in Advertising*